An owner of downtown Augusta’s Ubora Coffee Roasters, Phillip Weisner, recently spoke to the Metro Spirit while he was working his coffee truck at the Okeechobee Music and Arts Festival in Okeechobee, Florida.
Weisner and Andre Leon, who go back to the days serving in the Navy together, had remained good friends. A few years ago, Leon shared a dream he had with Weisner. “Andre approached me with an idea for opening a coffee roastery.”
“He basically had this idea for a coffee shop,” said Weisner.
Leon was born in Brazil and grew up in Argentina. He had been roasting for fun in a small sample roaster for eight years before broaching the idea with Weisner.
The two began working on the vision and by October of 2017, they were ready to open Ubora Coffee Roasters on Jones Street in downtown Augusta. Or so they thought.
Like many other entrepreneurs trying to open businesses, they faced some frustrating hiccups and bumps in the road. Finally, in November of 2018, Ubora Coffee opened.
And it’s been going gangbusters ever since.
Located at 1128 Jones Street, Ubora neighbors the Mellow Mushroom and Garden City Social Club. The entrance is at the back of the building on Jones Street, which runs parallel to Broad.
The team now has a roastery, a cafe and a coffee truck.
“We roast to order, so when you order our coffee on-line, we don’t roast it until you order. It’ll go out a day or two later and hit your door within two to four days,” said Weisner. “You have basically the freshest possible cup of coffee besides living next to a roastery.”
The Ubora team source directly from farms chosen based on philanthropy and how great the coffee is of course. The Rwanda Abakundakawa is grown at a women’s coop in Africa. “All the coffee we buy from them, all the profit goes right back to them to build infrastructure-to build roads, hospitals, schools, police protection. They literally take care of themselves and grow the community around their coffee. And it’s 100 % women owned and operated,” said Weisner.
Ubora uses single point of origin coffees, and also creates blends for cafes and restaurants to private label.
Weisner says they use higher quality coffees and try to make the price affordable. “So you aren’t paying $20 to 25 dollars for a 12 oz bag that is normally a specialty coffee. We really want people to be able to have great coffee at an affordable price.”
The Ubora coffee truck will be set up at the 7th Annual Springfest presented by Hawk Law Firm Saturday, March 14th at the Augusta Common. The festival, in its first year in downtown Augusta, has made its home the past six years at the Lady A in Evans. The festival is free admission and will feature live bands, craft beer and food trucks.
The Ubora coffee truck will feature Watchstander and Brazil Fazenda Samambai as their drip coffees, which are similar to a standard coffee. “The Nitro and the Cold Brew are made from our Rwanda, and our espresso is an in-house blend that we make ourselves from a few of our single origin farms. We’ll have a super fruit, peach, strawberry and a mango 100% real fruit smoothie. Also a frappuccino with white chocolate, mocha or caramel and a milkshake or two.”
More info HERE.
See the event listing HERE.
The 7th Annual Springfest is presented by the Hawk Law Firm. The family friendly event is free to attend and features live music all day, craft beer and food trucks. The festival is moving to the Augusta Common from the Lady A in Evans this year.